Services
Consultancy
Mystery Shopping
Branding, Web and Marketing Collateral
Photography, Videography & Drone
Social media
Training
Recruitment
Copywriting
About
Sector specialist
Client Projects
Contact
Services
Consultancy
Mystery Shopping
Branding, Web and Marketing Collateral
Photography, Videography & Drone
Social media
Training
Recruitment
Copywriting
About
Sector specialist
Client Projects
Contact
Services
Consultancy
Mystery Shopping
Branding, Web and Marketing Collateral
Photography, Videography & Drone
Social media
Training
Recruitment
Copywriting
About
Sector specialist
Client Projects
Services
Consultancy
Mystery Shopping
Branding, Web and Marketing Collateral
Photography, Videography & Drone
Social media
Training
Recruitment
Copywriting
About
Sector specialist
Client Projects
Contact us
CLIENT PROJECTS
Digital consultancy improves online visibility
Social media
Background
Our client was a large care home, homecare, and assisted living provider.
They wanted to improve their online reach amongst local audiences across their care provision categories.
We were commissioned to provide an overview of their digital collateral and structure and give recommendations for improvement.
What we did
Research and analysis of existing digital structure.
Created an action plan and deliverables to fix multiple issues highlighted by our audit.
Upskilled and developed the in-house marketing team to instigate changes according to best practices.
Monitored progress on changes and resolved issues that arose when structural changes were being implemented.
How we added value
Online visibility improved significantly, going from poor to excellent.
Calls and inquiries increased for both occupancy and recruitment purposes.
The in-house team was better able to implement change in the future.
Reach amongst local audiences was dramtically increased across the group's portfolio.
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